(Short abstract below)
Creating and improving web sites designed to engage customers
SiteCharm is an analytics and business intelligence service for improving your websites, aiming at effective customer involvement and higher profits. It is built on your questions, and tuned to your need for speedy and precise feedback about your sales campaigns.
You probably recognize the Web as one of the most important channels for selling your products. The design of your web site is crucial: even small details count. Two similar designs can result in dramatically different outcomes.
After the initial site design you want to monitor results, to “feel the pulse” of activities, to measure the effects of your last campaigns, to identify new opportunities.
All the above, without spending more time than you need to check the daily weather conditions, and without hiring a consultant or a professional analyst. After all, your websites are means and not ends. Stop being overwhelmed by myriads of choices, flocks of controls, zillions of possible plots and overkill analytics software.
SiteCharm gives you exactly the information that you need, at your fingerprints, in a point and click super-fast fashion, based on the powerful force.com platform, with full integration with your Salesforce site.com services. No training required, no complex learning curve, just get it and start feeling the sense of empowerment.