We want designs to include text (Centre for Professional Coach Development), acronym (CPCD) and an image/icon/pattern/shape/picture that illustrate the concept of 'being at the centre/center' of something.
See logo attached with a circle within a circle for example of 'being at the centre of something'.
We want the layout to be "Centre for Professional Coach Development" along the bottom, "CPCD" in a larger font size above the text and the image/icon/pattern/shape/picture on the left of the acronym (see ICF logo attached as example of layout - but with all of the design features outlined in this brief and no italics)
We want this design to be sleek, sophisticated, professional, grown-up, rigorous, corporate, clean, minimalist, geometric, modern, simple, respected.
Monochrome is good. If you are going to include colour, stick to blues/aquas/darker purples.