Cómo Strategic Nerve comenzó su viaje en logotipos
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This is a consulting practice and an upcoming book that helps clients find explosive growth in sales and profits.
Hitting or finding the Strategic Nerve is a matter of "positioning" the client's product for a very specific target market. An entire strategy is built around that position-target.
The Strategic Nerve(position-target ) is the nucleus for the entire strategy that includes such elements as price, organization, technology, communication.
Clients range from large Fortune 100 firms to startups. Regardless of size, they have in common the fact that they are the most senior executives in their companies, are quite smart, and are aggressive.
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Consultants in this firm are mature (50s and 60s) and well educated, typically with Harvard MBA's. The firm is, of course, the same. While mature, they don't take themselves that seriously, are socially adept, and are quite outgoing. We want the logo to be consistent with this image as well as the consulting service we provide, Strategic Nerve.
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