We need a rebrand for our business.
We are called Brace Media because of the support we give our clients.
Our original logo (for both 'media' and 'hosting') are attached. In these, the 'A' in the Brace is a strong triangular shape, but with a sort of mouse cursor negative space to show we were operating online.
We want to move away from this look now. Time for something different.
The new logo must absolutely show strength. We are here to strengthen our clients' story.
But we are thinking about this on a deeper level now, more spiritually almost. So the new logo, although needing to show strength predominently, could also be more organic and softer. We want to strengthen our client's story on their personal journey.
We do like clean modern logos. But if there is some organicness to it, that would also be exciting to see.
We don't want anything cliche like a flower, or a bridge.
Possibly some strength shapes could revolve around triangles or hexagons. Open to experiment.
So - STRENGTH is key message.
Colours - primary colour would be a blue like we have now. This could involve a gradient.
Secondary colour options: oranges and/or indigo.
For us providing our clients strength, blue represents self expression, being organised, communicate, planning, appreciation, speaking the truth.
Oranges are creativity, emotion, self respect, pleasure, happiness, humility, joyfully energise.
Also attached are other logos we like.