We've got a very open mind in terms of how a logo may be developed from the whole business name, making use of the X in the name, or somehow introducing other qualities artistically to fuse the components together (see Logo Influences jpg).
Something clean and simple, bright, high impact & modern, yet still approachable / personal. In other words, like an exciting, international brand.
BRAND QUALITIES ARE:
Helpful, hands-on, can do anything the client imagines, providing customisable solutions. The personal touch. So although we provide a high tech product, we deliver it in an approachable, upbeat, personal way.
Perhaps even building on the meanings or uses that could be derived from the X may be helpful in the "vibe" of your design.