We are a startup company in the elderly care industry, Our customers are businesses that deliver care like home health or assisted living.
Our product is software/hardware (used at the point of care) that helps them track and control the amount, type, and quality of care given.
We need to convey we deliver EFFECENCY, we are a SAFE choice, and we give you CONTROL of your business.
We will have many products within this product line. We may want to derive a different (but similar) icon for each.
Attached is our current image for our logo, feel free to use it, change it, color it, or do something completely different.
This logo will be the starting point for all of our corporate designs like web pages, business cards, ...