This logo is for my entire company, but should also work well for our flagship product, the Padlock License Manager for Java. It should present a serious but modern company. Nimble, quick, and smart. The logo should represent quality, stability, and security.
Cuéntanos a qué tipo de público quieres llegar
People who buy my product are usually small development companies. They're very literate technically, and have all tried demo versions of my product. Let's expand my market and aim the logo for the less technically inclined. I'm not sure what that means, so it's for you to figure out =)
I want a logo that can work stand alone, on a web header/banner, and can be put on business cards. Keep it simple and uncluttered. The final files I receive should have both high resolution PNGs as well as the original vector files. Final copies should be on a solid background so I can easily isolate the design for any color use.
The obvious starting point is going to be a generic padlock. Feel free to abstract the typical padlock and see what works. I'm not going to limit you to any particular color scheme, I can easily re-color my site based on the logo.
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