The meaning of 'XAVAGE' is a sub division of the word SAVAGE which can be described as high end, luxury, clean cut, but with an edge. As you can see in my rough design the luxury feel comes from font similar to luxury brands such as Vogue, Louis Vuitton, etc. The edge comes with the gold paint splatter on the X. The brand identity is 'edgy and high end' with the color schema of black and gold.
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