We are looking for a logo design for our new company based in Mexico called "Calabaza en Tacha". Our corporate purpose is to e-trade and open a local boutique to sell Mexican authentic embroidered textiles, clothing and silver, among other handcrafts, contributing to the development of Mexican artisans local economy by selling their handcrafts around the world. We want to break with the typical image of illustrations about Mexican handcrafts and Mexican stereotypes, please no Mexican cartoons, no cactuses, no "sombreros", no tequila, no mustaches, no deserts, none of these. Our goal is to include Mexican handcrafts as part of today's lifestyles.
About our name, our main goal was to get a name that literally has nothing to do with our products but its meaning finished up our business idea. Calabaza en Tacha is an ancestral traditional Mexican pumpkin Candy (dessert), its recipe is passed from generation to generation, made of pumpkin, molasses cones, cinnamon sticks and cloves. Calabaza = Pumpkin, and Tacha was the container in which the pumpkin was put into the fire with the molasses to cook.
We would like to find in our logo, the balance among the simple, clean and sense of handmade, classy and tasteful.
Our main market is mainly female.
We are open to receive proposals that break with the "how it has to be done", proposals that make their artists and creators feel proud and creative new ideas. We are looking for a logo that overtake time and fashion.
We are tending toward a vintage, old fashion logo with neutral colors, sepia, grey scales, maybe a very subtle use of colors, please refer to design examples provided on the design style section of the brief, a pumpkin illustration would be nice to see.
We are anxious looking forward for your proposals, thank you in advance!
The Calabaza en Tacha team!