WeBothClicked Mobile App Logo

WeBothClicked

We are developing a mobile dating app and companion web site. Please see the creative brief below for requirements.

Creative Brief:

We are seeking a logo design for a new product, subject to the information below.

Product Name: WeBothClicked

Product Background:

We have a cool new idea that’s going to change dating. Our mobile app directs you to a place where you’ll find compatible singles - a bar, bookstore, cafe, or other public place. Once there, you can see the profiles of other daters - people who are right there, having a drink, reading a book, or talking to friends. You get to check them out, see how they move, how they talk to others. You get a sense of their style. When you want to know a bit more about them, you can read their profiles. If you feel chemistry, you can indicate you like them. If they like you too, you are told of each other’s interest. Otherwise, your interest remains secret so there’s no fear of embarrassment or rejection.

Desired Connotations:
Contemporary
Playfully Sophisticated
Nighttime Event
Dating

Target Audience: Urban, Single Men & Women, Age 25-50

Logos we like the style of:
See files attached to this brief

Sites we like the look of:
http://lanico.hr/ - we like the colors

Technical Details:
Scalable Vector Logo (EPS)
Deliver both RGB and Pantone color versions of the logo
Suitable for display at small scale on a mobile app
Also looks good at larger scale on a web site, business card, print ad