Prefer horizontal or square aspect ratio, not vertical.
Company name is derived from a quote from Emerson, “Live in the sunshine, swim the sea, drink the WILD AIR.”
Company Positioning: Novel, new, different, useful, informative, unique, a little bit edgy, sophisticated
Company Personality: Fun, playful, different, smart, energetic, sociable, adventurous, brave, determined, and mixing a little calculated danger on outdoor adventures.
A Few Competitors:
My favorite logo among these is from Backcountry.com. (It's bold, a little edgy/fun, memorable, has personality, and easy to put on product/packaging. I currently do NOT have a mascot for Wild Air Sports, so for this project perhaps an animal in the logo should be left out, but I am open to ideas. Reference: https://en.wikipedia.org/wiki/File:…y-logo.png
Some of my ideas (may use all, only a part...or not at all for I am not sure if they are "blah"...I welcome and thank you for your creative minds and hands!!)
* some image incorporating the letters W and A (Wild Air)
* an image with a single, jagged line forming the outline of a mountain, plus a single wavy line for water, and perhaps a few curvy line(s) representing blowing wind