Worcester JCC Logo Design

Worcester JCC

The Worcester Jewish Community Center (referred to as the Worcester JCC) is a warm welcoming, friendly, diverse, vibrant, and inspiring community center that welcomes people of all faiths and backgrounds. It is open, supportive, and grounded in values like Respect, Kindness, and Community. It is a place for people who like to socialize and are interested in health and wellness to:

- Exercise the mind and body in the fitness center, pool, or fitness classes
- Give kids lifelong memories in Summer Camp, After School, and Preschool programs
- Participate in cultural arts and holiday events
- Volunteer and give back to the community

Audience includes adults, families, seniors, teens, and young adults of all faiths and backgrounds in the Worcester, MA area.

Audience is trying to find a community center, fitness center, youth programs, cultural arts programs, and/or volunteer opportunities.

Acceptable colors from the national association's brand guidelines below:
Clay AEA198
Poppy FF5859
Apricot FFAE75
Moss 72D54A
Sea 00ADBB
Iris AA7BC9
Pewter 706258
Garnet D7006D
Gold D68230
Agate 00B44F
Lapis 2E7DE1
Amethyst B319AB
Sea salt D8D1CA
Salmon FFA388
Firefly F3D09E
Mist D0E0D7
Sky 76C3D4
Earth 79420F

The Worcester JCC is a Jewish cultural organization, not a religious organization. We make a concerted effort to welcome people of all faiths and backgrounds to join.

We want a logo that identifies with the national JCCA brand but differentiates the Worcester JCC. It must incorporate the J block (though this does not have to be the main focus) and the word “Worcester JCC” prominently.

The brand is bold, bright, and colorful. It is a welcoming and fun experience for all people. The logo also needs to be fun, bold, clean, and can be easily featured in the corners of photos, ads, and building signage.

If visiting the website, please note that we plan to redesign the website after the new logo is developed based on the new brand identity. Please do not use the website for design direction.

Approved fonts include all regular, light, bold, medium, and italic variations of: Ubuntu, Fira Sans, and Crimson. The JCCA brand guidelines outline all approved colors and are included for you to refer to.