New Worker needs inspiring logo for start-up

Anne Koch

be the change

I am a one woman start up in the field of New Work (Virtual Trainings on agile methods, organisational development). My customers are clients from all kinds of companies, from big to small.

The logo should be modern, but also reflect my personality. I have a strong focus on people and personal contacts&networking. The claim is the first part of the quote from Gandhi: "Be the change, you want to see in the world." I would like to stress that change can only happen, if you start with yourself. Then everything seems possible. The bird in the attached logo draft represents change (I downloaded it from Pixabay, keyword "Wings", and I could imagine using this image in the logo, as I like the clear, clean style).

The "O" in "koch" should represent the focus (on yourself and on what is important to you). It does not need the little spot in the middle, but could also work as a fully colored "o" to stress it.

The colors should be a combination of shades of blue (ideally two).

The font for "anne koch" should be a free Office font similar to the one I used (Avenir), so that I can use it for all my business collateral. The font for "be the change" should be a handwriting font, but not too "cheesy", still clear and modern.

I already like my drafts (apart from the little changes as described a lot), but could also image that you come up with additional creative ideas.