Organization main activity: Nutrition consultancy
Organization detailed activities: Personal coaching, Nutrition advice, Personal nutrition plan, education about food and our digestive system
Organization name: 'Eet Slim' (this is Dutch for 'Eat Smart' - so focusing on getting back in shape and loosing weight. In Dutch we've chosen the word 'Slim', as it means that we want people to make smart and conscious choices about food.
Slogan: 'Niet diëten, maar slim eten' (this is Dutch for 'Don't diet, but eat smart')
Target Audience: Everyone who wants to start to eat healthy and loose weight in a consistent way. The objective is to have a permanent change in your nutrition pattern.
For the visual "Eat smart" means to me:
- to choose the right balance between carbs, proteins and fats
- to give the client a personal nutrition plan based on their own eating habits, but with small and smart changes so it's easily integrate in their daily routine and to maintain long-term
- to make conscious choices and know what you eat
- to give my clients sufficient information about nutrition and our digestive system so it's possible to make the right and smart decisions especially with all the different diets today.