Cómo mandysmkoolen comenzó su viaje en logo y página web
¿Cómo se te conoce?
The Balanced Academic
¿Cuál es el eslogan de tu compañía?
Nope...I think the name says it all :)
Cuéntanos a qué tipo de público quieres llegar
I am starting an academic coaching and editing business. Most dissertation/academic coaching websites operate with the sole focus on getting students through graduate school (i.e. reaching the end goal of getting their degree). The service I am offering is unique in that I want to help students stay balanced while pursuing their graduate studies so that they can enjoy the process of studying, researching, and writing. In other words, I am committed to helping students establish work/life balance and I want a logo and website that express this commitment. My target audience is graduate students and young professors so I would like the website to be chic and funky while also being professional.
¿A qué sector dirías que pertenece tu empresa?
Negocios y consultoría
Otros requisitos relativos al color
I like calming colours such as light blue (see this website for an example of a colour combination I like: http://www.kitestring.ca/work/attun…solutions). Also, I like green, grey, orange, and purple (not together). The colour combination should give the website a funky edge while also being professional.
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
My logo and website should clearly convey work/life balance to my potential clientele. To give you an idea of what I am interested in, some ideas I have for the logo are an open book lying in the sand by the ocean; an open book propped up against a tree; a person sitting under a tree reading a book and possibly staring off into space; a person sitting by the ocean or a lake reading a book. Please note these are just ideas I have brainstormed but I am open to other images as long as they convey work/life balance. Also, I prefer drawn artistic images rather than photos.
To me, being balanced entails spending time in nature so this should be incorporated in the logo and website style/theme.
***Please note that I am only interested in logos that clearly convey work/life balance***
¿Qué idea tienes, qué estilo te gusta para tu logo and hosted website?
I do not like busy websites; the website should be easy to navigate and I prefer websites that are simple and sleek. The website should also be mobile friendly. The navigation bar should be along the top and possibly also along the left hand side of the page (if this makes it easier to use on mobile devices…I don’t know much about this so I’ll leave this in your hands).
I want the pages to be quick loading and I am not a fan of flash or moving images. Since I am going to offer courses on work/life balance, I will need to provide a way to pay for these courses. I would also like to be able to have the website easily shared on social media.
***Please note that whoever designs my logo and website will likely have the opportunity to design posters for my business as well***
Plantillas de Jimdo a explorar
Descripciones de páginas
Homepage – should be welcoming and provide a clear and concise description of the services I offer and my commitment to fostering work/life balance.
Coaching – will provide a description of my academic and dissertation coaching services, including cost
Editing – will provide a description of the editing services I offer to graduate students and professors
Courses – will outline the courses I am currently offering. Please note that there will need to be a way to pay for these on the website.
Resources and Blog – this will be a place for me to write about my approach to having a balanced life as an academic and highlight useful resources
About – will explain my expertise and approach to coaching/editing/teaching
Contact – will provide my contact information
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