Cómo gkamstra comenzó su viaje en logo y página web
¿Cómo se te conoce?
Cuéntanos a qué tipo de público quieres llegar
We are a new retail concept dedicated to supporting budding American entrepreneurs. Our stores will showcase online brands for short periods of time (i.e. ~5 brands at a time for a month each). It will feel somewhat similar to a pop-up store, except the store itself will be permanent and branded. The branding to customers is centered around discovering the best new products and ideas, while also helping to support entrepreneurs who are working to put great products out into the world. Our target audience is 'early adopters' in any flavor we can find them (i.e. unisex and a wide age range, although likely centering around ~25-40 demo).
Some other thoughts: I am not set on this, but in my head I have had the use of a beaker somehow incorporated into the branding and logo. Also I feel strongly about the idea of coming together and that by supporting others we can build a better world together. I'm not sure if that second thought can be incorporated into a logo, but there it is. Finally, I am aware assemblage is an art form (was a part of inspiration for concept name). I'm not wild about how a lot of assemblage art actually looks, but if there is a clean tasteful way to incorporate that somehow, that would be cool.
¿A qué sector dirías que pertenece tu empresa?
¿Qué colores quieres que tenga tu diseño?
Ligeros y neutrales
Los diseñadores eligen
Otros requisitos relativos al color
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Light neutrals: Purity, balance and sophistication.
Let designers make suggestions:
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
Thanks for your help and have fun! Hopefully I've supplied enough detail to give you a sense for the business and concept theme. I am pretty open minded about the specifics and I imagine all of you have better taste than I do, so if you have an idea that contradicts something I said, don't feel like you have to stick to anything super prescriptive that I said. I do like clean, simple designs but there is a lot of room for interpretation here and I'm excited to see what you come up with.
¿Qué idea tienes, qué estilo te gusta para tu logo and hosted website?
See the above logo description for business details. On colors, my initial bias is same as for logo (light neutrals and blues), but obviously can't be too repetitive. To be totally up front, I am fairly color blind, so anyone reading this is going to be better equipped than me to make a judgment call about what works well. It overall needs to be fairly neutral because the website will be advertising our brand partners, so it will have at least one page full of others' logos in addition to the Assemblage Labs logo/branding. Any photography/illustration would need to be fairly generic, but I think scenes/images of building & manufacturing would make sense.
Plantillas de Jimdo a explorar
Descripciones de páginas
Landing page: I would love a big image of something industrial to take up whole screen (no borders), with room for some simple text in the middle, and then cleanly visible tabs for other pages somewhere on top
About: I can supply text here, but this will be the explanation of the business model and our manifesto. Background Image and color scheme can can carry over from home tab
Shop: I'd love for this to be just a long page of square boxes with brand logos inside each one. When someone clicks a brand logo, text pops out to the side where I can fill out text about each brand and supply a link.
Brands: This is going to be a page to pitch brands on partnering with us. The setup of page can be identical to the "about" tab.
Contact: It would be awesome to have something that works similar to the http://www.dataveyes.com contact tab. Specifically, a clean space to the left where I can supply email addresses, social media addresses, and our physical store address. Then on right, room for 3 popular queries (i.e. "are you a brand interested in partnering with us?") and if they click on any of the three, have it automatically open an email for them where they can send an email to us at the relevant address.
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