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A&O HOTELS and HOSTELS
We're a European hostel chain based in Berlin, Germany. For next year's biggest tourism fair we want to come up with a brand new cover for our travel catalogue!
We're an expert in accommodating school trips, associations and sports clubs but are popular with families and city lovers (couples, friends, solo travelers), too.
You'll find us pretty much in every big city throughout Europe; always super close to central stations. Our vision is to offer affordable accommodation for a small budget. We welcome everybody!
We need an innovative, attention getting, sales compelling cover design for the new issue of our annual travel catalogue launching in February/March 2017.
We are looking for a cover with some compelling graphic and visual ideas that will make this magazine stand out on a crowded newsstand at the ITB Berlin in March (biggest Tourism Fair in the world).
It would be great if the cover also appeals to a low-budget traveler/family/association or teacher interested in city breaks or school trips.
Please match the logo as best you can, and make note of sources of any images you use in case we want to use them for the final iteration.
We thought of making it look like a travel or lifestyle magazine... it really needs to pop out between all other hotel catalogues!
Our corporate colours are blue and orange.
BLUE: 005ca9
ORANGE: ef7e00
You can use any colour you like though.
I haven't attached our current catalogue on purpose so that you have all the creative freedom you need in order to create a great cover!
It can be funny, cute, procovative, simple or full of glitter... whatever you think works best to get our message across: "great and central accommodation at best value for money".
Please add the following things on the cover:
http://www.aohostels.com [without http://]
booking@aohostels.com
+49 (0)30 - 80 947 - 51 10
If your design allows it, here are our destinations (optional):
AACHEN
AMSTERDAM
BERLIN
BREMEN
COLOGNE
COPENHAGEN
DORTMUND
DRESDEN
DUSSELDORF
FRANKFURT
GRAZ
HAMBURG
KARLSRUHE
LEIPZIG
MUNICH
NUREMBERG
PRAGUE
SALZBURG
STUTTGART
VENICE
VIENNA
WEIMAR
Our graphics department has a few specifications regarding the file:
• Cover file should be set up for InDesign CC or as IDLM file
• All colors must process CMYK
• ISO A4 paper format.
• All images should be vector or 300 dpi
• Fonts must be PC-based
• Package the file so it includes the InDesign file, fonts, and any required images as well as any special instructions
• Set the InDesign document to check links before opening the document & to find missing links before opening the document
• Please do not modify A&O logo
Thanks again and we're excited to see your designs!