Cómo The Goodlife Coffee Co. comenzó su viaje en productos
¿Cómo se te conoce?
The Goodlife Coffee Company
¿A qué sector dirías que pertenece tu empresa?
Alimentos y bebidas
Cuéntanos a qué tipo de público quieres llegar
Specialty coffee roaster in Switzerland - target audience include: students, young professionals, entrepreneurs
¿Qué te inspira y qué diseño imaginas para tu empresa?
We are looking to create merchandising apparel that showcases the nature of The Goodlife brand in a cool and fun way. NOTE: WE ARE NOT LOOKING FOR A LOGO! We already have a logo that we will use for the merchandise, we are simply searching for cool visual designs that can go with it.
What we are looking for:
- a design that can be put on a range of different products (hoodies, stickers, sunglasses, cups, etc.)
- black & white design
- something that feels youthful and fresh
- a design that people will want to showcase; more wearable, rather than a blatant walking advertisement
- we discussed the idea of a sort of tattoo style/geometric shapes/textless/etc. (not necessary but might help understand what we are looking for)
- no need to include the logo, necessarily. We will add the logo to our merchandise, either incorporate it in the final design we choose, or in another spot - i.e. on a hoodie, the merchandise design might be on the back, while our logo is on the front