**Before you read on to the notes below, please make sure that you download the two uploaded documents and read the final note about longer term contract work. I just want to make sure you have all the information you need before you start submitting sample illustrations. Thanks!**
The creative process I am picturing is that I would write a draft blog post and I would brainstorm a couple of ideas for a cartoon scene, with some possible captions, that I would use to illustrate that particular post. An illustrator/cartoonist would then take my content and initial ideas and turn them into an illustration/cartoon that summarizes or visually communicates one of the key points of the blog post. Sometimes the message might be humorous/snarky...other times it could be more sweet/sincere. It would almost certainly have a caption or title. I also envision there being a central character or group of characters who are used in each illustration to tie the illustrations together somewhat over time (but it doesn't need to be a consistent narrative or story). I would love for this blog and the illustrations to have the same sticky-ness as Dilbert cartoons do in corporate office/workplaces. The home run would be that over time they are the kinds of illustrations & captions that people would print out and post on the startup office's fridge, in a break room or above their desks because the illustration is funny, perfectly satirical, "so true!" -- etc.
In terms of basic format, I envision this as being like Dilbert (simple comic strips) or as a Far Side or New Yorker-style cartoon (spot illustration/one cartoon with a caption).
DESIGN & CONTENT INSTRUCTIONS FOR SAMPLE BLOG ILLUSTRATIONS
A. Design/Style/Feel of Illustrations
~ Please refer to the uploaded document “cartoon styles I like” for a sample of the kinds of cartoon humans I am looking for…there is a range here, but it will give you an idea of what I am open to
~ Overall, the illustrations should have a sharp/clean/crisp look….not overly sketchy or scribbly. I anticipate I will also prefer simpler designs to very complicated ones. Fewer lines are probably better.
~ Have a feel that is a bit snarky/irreverent/humorous but also a feel that can be sweet, sincere or poignant.
~ Not a cutesy cartoon—should not look like a children’s storybook or animated cartoon show or too young in that way
~ Also don’t want visual details that that look super real or have 100% life-like people because that might look too dramatic/intense for the blog
~ Don’t want manga-style illustrations
~ Don’t want cartoon characters that look overly fat or bubbly or overly muscle-ly
~ Any text/copy on the illustrations can have a hand-written feel, but it is important that it be legible/readable on computer/laptop/tablet since that’s how most people will be viewing it
~ I am open to any media, however, since these illustrations will need to be viewed in digital form and over time use-able in PowerPoint presentations and on large print posters/banners----it needs to be a format that you can convert to vector art at some point
ii) Where You Are Free to Be Creative
~ I am open to black+white or simple colors or full color illustrations/cartoons
~ I am open to a single spot illustration with a caption/headline (like Far Side cartoons or a New Yorker cartoon) OR I am also open to a short comic strip style (like Dilbert or newspaper style comic with 2 to 5 panels)
~ Open to having captions/key messages be true captions or be incorporated into dialog bubbles in the cartoon/illustrations itself
~ If your particular cartoon/illustration style favors non-human characters (robots, aliens, bears, fish, dogs, etc.) I am open to considering a cartoon that centers on non-humans acting in an otherwise human environment….I am not sure what this will look like. (All the styles I highlighted as liking are humans) but I am open to exploring this since it is a way to circumvent the issues around gender/ethnicity that we might otherwise run into. In general, I probably prefer humans---but I am open to reviewing submissions of non-human characters.
~ If you do represent the characters in more real human-like ways, it is important to me that you use multiple ethnicities for the main characters (Refer to “sample illustration instructions” uploaded document)
B. Content of Illustrations
~ Please refer to the uploaded document “sample illustration instructions” – follow those instructions/suggestions for the content of the two illustrations
~ Please note that I would like the final winner to submit 2 illustrations in total, one for each blog post “We are All Startups” and “Firing”
~For each blog post, I’ve included 2 or 3 options for “scenes” and “captions” for the illustration----you only need to submit one option for each blog post (You can pick the one you like the best or feel most inspired to create).
ii. Where You Are Free to Be Creative
~ If it will help your creative process to read the full blog content that will go with the illustration, I can send you those upon request. If there is a message or point in one of the posts that feels like it could be funnier, more poignant or more satirical to you----feel free to stretch or even change the scene or captions to capture those
~ If you can think of a caption or dialogue that is better/funnier/more satirical than the one I provided, feel free to change or adjust that