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Impact Nations is a Christian organization that brings hope and restoration to the poor and vulnerable in the developing world through practical expressions of the Kingdom of God.
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Each year we distribute a Christmas Gift Catalog (10-12 pages) so that our donors can give a gift to a poor family in the developing world. This year's catalog will include eight items, divided into four categories. The successful design will be lively and bold, but will be easily browsed so that the available items are clearly stated.
I have included a breakdown of the copy and how we have traditionally organized it. This is our 4th annual Christmas catalog and we need a fresh look. Feel free to get creative with the layout. I'm fine with either a 10 page (including front and back cover) or a 12 page layout.
The final output must be 5.5" x 8.5" plus bleed (8.5" x 11" folded in half). I have included the printer's measurement guidelines. We will require an editable InDesign file for the final product.
We have many photos of our work in the developing world, so I'm hoping to limit the use of stock photography to keep costs down. I have included the product shots and a few other images that might be useful. If you would like to use stock photographs as placeholders so that we can find a similar image in our library, that is fine.
No need to provide a full 10 page booklet for the contest. A front cover and a two-page interior spread is sufficient. We will select the design language that we like and then the winning designer can complete the catalog using similar concepts for the other pages.
I can provide last year's catalog if you would like to better understand, but I prefer to not cloud your creativity with our previous (less awesome) efforts.
We often print our logo in either all white or all black, as needed. Feel free to check out our website to get a better idea of who we are or to find photo ideas. http://www.impactnations.com
I am very happy to answer questions as needed.
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