Cómo James Dickey comenzó su viaje en otros, negocios o publicidad
¿Cómo se te conoce?
¿A qué sector dirías que pertenece tu empresa?
Negocios y consultoría
Cuéntanos a qué tipo de público quieres llegar
We are an insurance wholesaler. We contracted with Lloyd's of London to produce specialty personal property insurance products for homes, rental dwellings, mobile homes, vacant homes and renters.
We then recruit Texas independent insurance agents to offer those products to their customers. Those agents are our target market.
¿Qué te inspira y qué diseño imaginas para tu empresa?
One page "push card" - a four-color two-sided glossy card stock hand out for use in personal visits and trade shows. The size of a brochure (8.5x3.67"), but only two-sided, not duo-fold or tri-fold. The point of this piece is to get insurance agents who need to have our type of products for their customers to apply to become an agent for iMGA. We want them to apply by going to http://imga.biz/become-an-agent/
We like being fun and different - there's lots of boring and stodgy in the insurance business. We also want to upgrade our look. Except for our logo we haven't used a designer in far too long. Did not use one for our current web site, for example. This is our first step in starting to do that. It's quite possible that the look of this handout will inform many future design projects.
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