Cómo dmiller U comenzó su viaje en otros, negocios o publicidad
¿Cómo se te conoce?
Laundry Locker by Mulberrys
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
Laundry Locker by Mulberrys provides dry cleaning & laundry service via lockers where you can drop-off your clothing in a locker and have it returned to that locker the next day. Our customers are upper-income urban professionals and the brand is a premium green brand similar to Whole Foods.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We would like to create a design for our locker banks that accomplishes three main goals 1) Draws attention to the locker banks, 2) Quickly gives the potential customer a sense of what we do, and 3) Shows the user how it works. Our regular designer has taken a first shot at it, but it's not really working for me (see attached). The one limitation is that because of the cost of printing and installation we can't do a full wrap and have to be judicious with the use of graphics, similar to what Amazon and Whole Foods have done in their locker banks (see attached). I also like what Shake Shack did with icons in the attached sign.
The only content I would like is the content that is shown on the mockup my graphic designer did (e.g. Logo, slogan, App download, and "How To").
Here's a couple of notes on colors and fonts:
Regular text (open sans)
Title font (Playfair Display)
Blue (pantone 644) Hex# 9BB8D3
Green (pantone 5777c) Hex #A2A569
navy blue: Hex #395C6B
gold: Hex #C8BC92
magenta: Hex #B5446E
Never use red, black or primary colors
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