Cómo callieR comenzó su viaje en otros, negocios o publicidad
¿Cómo se te conoce?
On The Move, Inc.
¿A qué sector dirías que pertenece tu empresa?
Bienes raíces e hipotecas
Cuéntanos a qué tipo de público quieres llegar
We manufacture custom trucks for realtors to advertise their business with custom graphics on the trucks. The realtors sell ad space on the back and offer the truck as incentive for their clients. They offer the truck for free to help with moving.
Our target audience is realtors, regardless of age/geography. Realtors are typically flashy; they love things with their face on it.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We'd like a magazine ad that says "The best lead generator in real estate." We'd like to show one of our trucks driving through an urban area with custom graphics on it. You'd have to photoshop the graphics on it because we don't want to use a customer's truck in the ad. Feel free to use stock. We'd like it to say something about a "moving billboard" because most realty advertisements are signage (something like "let your for sale sign move with you" or "why just stick your sign in the yard?). A truck gets 6000 impressions per mile. Other than that, get creative!
Please see attached photo of an example of our trucks. We don't offer 18 wheelers.
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