Rakuten is an e-commerce platform based in Japan where individual sellers can sell their products in a large digital marketplace - think Amazon. The difference being they allow their sellers a high level of creativity and flexibility when it comes to designing the layout of their 'page' or 'store' on the site. Essentially you can build your own mini-website within the Rakuten eco-system. We were looking for designs which we could use to re-shape our page within the Rakuten space.
We are ideally looking for native Japanese speakers - or those who are very familiar with the Japanese e-commerce culture to take part.
We need a new design for our Raketen store front. Our existing store is not optimised for the Japanese market, and has the appearance of an international company.
Our current store: https://www.rakuten.co.jp/excellentimports/
We would like someone who is very familiar with the Japanese market, ideally with Rakuten design experience, do re-design our main shop front to have a more Japanese-market aesthetic.
The aim is to reduce the anxiety many customers feel over shopping with an international company, but appearing as close to a Japanese seller as possible.
We are also aware that the Japanese market have a completely different design aesthetic than 'western' countries, so would like the design to adhere to the Japanese design style.