We need a design for a long wheel base white Ford transit type van. This should be in effect a moving billboard that promotes what we do.
We put more emphasis on upholstery but also sell dining tables, storage systems, and bedroom. We sell lifestyle rather than just items. We aim to attract customers that want to buy into our overall look. http://www.boconcept.co.uk will give a feel for what we do.
What makes us different is the high degree of customisation we offer without charging bespoke prices. The Danes offer a simple look but furniture that is very functional too. We offer a free home design service with 'cad' drawings of the customers room. The customer can design their own specific item on our website (it is new and still with a few bugs.)
We publish an annual Design catalogue which customers can phone for and we will post one out.
The van needs to be an attention grabber. We cover 30,000 miles a year all over Scotland so it is a great opportunity to get seen by people that have never heard of us. I am happy with humour to help with the attention grabbing.
We only have one van at the moment and may be changing this in 6 months time but still want to sign write it now and have the concept for this and future vans. I would prefer it wasn't a full wrap but if the design has the wow factor then I will.