We have recently launched a referral program and want to create materials to help our product ambassadors better share the message. I will then look to leverage some of these materials (less the Ambassador referral language) as mail box material for direct mail.
Our ambassador program allows individuals to recommend their friends to the Choose Energy site and make money for each enrolled friend.
The material should have a combination of explanation for deregulated energy shopping, simply detailing the referral and ability to earn cash and have clear reference to Choose Energy. I am looking for 5 total pieces:
(#1 and #4, #5 are the most near-term requests so only need to work on those three for now. The selected bidder will be hired for the other topics as well)
1) Pamphlet (full page) promoting Choose and the Ambassador program
2) Postcard promoting Choose and the Ambassador program
3) Individual printout (post card size) that will let us specify the Choose Energy Ambassador ID (like a blank space for us to fill in)
4) Direct mail piece on ChooseEnergy with some great deisgn on Energy, saving money, and renewable options. (see attached example)
5) A state specific version of #4 for Pennsylvania with the target of "PPL Electric Customer"
OUR STRENGTHS when considering the content:
- never locked into one supplier / can always shop and compare
- we do a review of all of the plans to make sure there are no hidden fees and no confusing language
- work only with THE best providers nationwide.
The simple motto is "we compared for the consumer to win" and aim to take all of the complexity out of the system