This full page "flyer" ad will be featured in multiple print catalogs for our distributors. We would like the ad to be centered around an info-graphic that explains how/why the hummingbird swing works. The biggest thing with our product is usually dis-belief (people don't believe hummingbirds will really use it, so we think an info-graphic type ad will be informative, yet still fun for the viewer. However, it shouldn't be too "busy" because this is still an ad in a catalog and we don't want it to be too overwhelming. Simple, informative and fun!
I am including other versions of our previous marketing materials (banners, ads, brochures. ect) After reading the brochure and the Dealer Info Pdf, you should have a good grasp for what our company is all about as well as any verbiage you would like to pull to create your point. We are keeping this a blind contest because we want some creativity!
For the Info Graphic Portion:
This can be used to explain why the hummingbirds use the swing The biggest misnomer is that people don't think hummingbirds ever stay still. They spend 80% of their time perching, usually in trees where they have a direct line of sight to their food source. The swing creates an ideal perching spot close to the food source where they can keep a close eye on their food source and still rest their wings. They are also always hours away from starving to death, which is why they are so territorial, the swing gives the a place to "guard' their food source. They need to conserve as much energy as possible, which is what make the swing such a great perching spot.
UPDATE: I have uploaded a sample inforgraphic, so you can see how to incorporate the text into it.