We need a "drop piece" designed. We perceive a drop piece to be a postcard sized piece of advertising that we can "drop" into our outgoing orders that will be designed in such a way that when the person gets their order, opens the package and sees the drop piece, they will "drop" everything they are doing to get to their computer to go to our site and buy something else.
The drop piece will be visually compelling, and contain a call to action asking the customer to do business with us again.
We'd like it to incorporate our logo and maintain the same color scheme as our seed packet, both of which are attached as files.
We want our customers to feel special. We want them to know that we appreciate their business.
The offer we want to convey is that if they purchase ANYTHING in our store, they can get a FREE eBook called "Organic Gardening for Dummies" by adding the book to their cart, and when they check out, use the coupon code "FREEBOOK" and the normal cost of $9.99 goes to ZERO! This is a little complicated because they have to put the product in their cart, along with something else, and then during step four of the checkout process they enter the FREEBOOK coupon code. We may also just endup putting in a coupon code for a discount like get 10% off with code TENOFF. We want them to come back to the store. We also have a category for stuff that's on sale at 15% off; and we rotate stuff in and out of that category all the time.
I have uploaded a .png file of the book cover, and showing it in miniature might be a good thing.
Here are the specs on the postcard we are going to have printed:
Full Bleed Size
5.59" x 4.33"
142 x 110 mm
1677 x 1299 pixels
4.33" x 5.59"
110 x 142 mm
1299 x 1677 pixels