we are looking for a theme to run through our years marketing material, a common thread for all the various leaflets from summer, winter, easter, christmas ect ect.
primarily we are looking for a fresh innovative way to present our current logo on our direct marketing material..
attached is a recent leaflet we produced in house which we feel felt bland and lacked any real message... how can we better present ourselves to our target audience?
these leaflets are required to bring in new business, so need to look polished and professional and say something about our brand.
we are a West London based estate agents and have been established since 1954, we would like to promote our heritage while also showing a slick bright and professional image.
the theme should have a feeling of positivity. please re-frame from using outlines of houses or any other obvious and cliché imagery