Cómo Stefano190090 comenzó su viaje en postal, flyer o impreso
¿Cómo se te conoce?
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
Danish Peer-to-peer (neighbour-to-neighbour) car-sharing site. It's airbnb for cars, in practice if you own a car you can now rent it to your neighbours and friend and make some money on it. By doing so you are helping yourself but also people that don't have a car. in the long term you help the environment as well since more people can share only 1 car.
The target audience is car owners in an urban setting where cars are not used so frequently. we are targeting middle class often well educated people, probably with kids, which want to have a car but are also conscious of environmental impact and their own budget. people that like to share, believe in friendly communities and in trusting others
The alternative to our concept is just having the car sitting there and costing money in fixed costs. but obviously people need to trust the service and the person they want to share it to. on the back side of the flyer we emphasise these elements (insurance, verfication, control)
¿Qué te inspira y qué diseño imaginas para tu empresa?
We need a flyer (A5 format) with information for cars owners informing them about a new service where they can rent their private car our to neighbours and friends. The flyer is going to be 2 sides layout, the front page should focus on one big text ("Let your car earn money for you"), and the back should be more detailed with the information about the concept.
Attached are a mockup of how we would like the flyer (rough sketch). The logo should be on the front and back page, as well as the mentioning of the website URL. The designer should find 3 icons for the back (related to environment, local/personal economy "it's good for you" and community)
Colours should be similar to logo, and follow the design style of the attached screenshot from the up-coming website.
We are open for both graphic design or picture as main theme - preferably a neutral background for the back side.
We need the original files (For Photoshop or InDesign) so we can edit the text ourselves as we need to translate it into Danish.
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