Cómo callieR comenzó su viaje en postal, flyer o impreso
¿Cómo se te conoce?
On The Move, Inc.
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
We sell/lease moving trucks to self-storage facilities to then lease to their tenants. Our target audience is self-storage owners across the United States.
¿Qué te inspira y qué diseño imaginas para tu empresa?
Our biggest competitive advantage is that our company doesn't have storage units, whereas other truck leasing agencies do. Something we see a lot is that self-storage owners will invest in these companies, give up all their customer data as part of the deal, and if they do well, that truck leasing company will build their own storage unit next door, take their trucks back, and drive the other guy out of business. People frequently invest in their competitor without knowing.
We need a full-page magazine ad that warns people not to trust a lion in sheep's clothing - literally. We'd like a realistic (no cartoons or illustrations) lion draped in sheep's clothing. You can get creative with the verbiage, but we don't want anything too wordy.
Feel free to get creative! It would be cool to find a way to incorporate self-storage into the ad somehow, or keep it simple; you have autonomy!
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