We are a fitness and martial arts gym offering premium level service services - with 1500 sqm fully equipped gym, and world-class training in brazilian jiu-jitsu, mixed martial arts, kickboxing, boxing, and self defence. Our clientele ranges from professional fighters to famil hobbyists.
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We need 2 posters designed for our new beginner classes - 1 for kickboxing, and one for brazilian jiu-jitsu. Posters should give a clear understanding re: what sports are being represented yet actual graphics and style are open for creativity. The main points we are looking for:
- Gauge attention - somewhat clear and simple graphics
- Training is fun!
- These are sports for everyone - almost 50% of our customers (especially kickboxing) are women of different ages - graphics must not portray any kind of violence, bullying, or train-hard-or-go-home attitude
- Progressiveness - we are in the business of making our customers better (and feeling better) in every workout
- A modern type of cartoonish approach can work - you can check what we've previously done in attached images, more pictures @ http://www.facebook.com/wfcwarriors or our instagram @wfcwarriors
Posters should be usable both as a print but we also want to utilize the graphics in our facebook/instagram ads --> if possibel design graphics so it can be separately cropped into web, and place our logos and text fields outside the main graphics area. We will provide text (approximately 200-250 characters) in local language which is about location and schedule.
Our logo has 2 parts: WFC (stands for Wolf Fitness Club) and Warriors which is a sub brand / tagline for the martial arts part of our operations. both logos are attached. Having a red/black red/white design ourlook could work yet open for creativity. We aim for a fresh look.
Having our logos positioned in the poster is important yet logos can be outside the actual graphics area. We are happy to provide more hi-res training pictures if you wish to use those for rendering. You can also find actual ad videos and trainign footage in our facebook, instagram, or website http://www.wfcwarriors.fi
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