I want to convey the message: “Abolish Stress”.
The design should be minimal. I’m expecting some square or rectangle; think white background, ‘STRESS’ in black text, vertically and horizontally centered. Bold, all caps. Feeling: I’m thinking minimal (not too far in the MoMa sense) but the minimalism should aid in making the message potent. Maybe a little rebellious.
Part 1: STRESS
* Let the design of the words portray stress here. Think of stress as the anxiety of an upcoming exam, less existential crisis. Maybe ‘STRESS’ can be in a hand written style/square tip marker, or some type set font.
* The background should be clean white, but I’m open to different ideas. Maybe wrinkled paper? But, white color is a constant.
PART 2: ABOLISH
* I want to portray “Abolish” through imagery. I don’t actually want the word there. What I have in mind is a simple strike out of the word “STRESS”. Maybe just a strike out horizontally through the center. Ripped paper?
* The main goal is to show the ‘act’ of abolishing stress. Not the clear sky, end state, after stress is abolished…