I was a serial British entrepreneur who started a number of successful media companies. At first I followed holistic business principles but over time I began to get caught up in corporate culture and lost my sense of true values. It took a life-threatening illness to bring me back to reality.
Now I am passionate about bring compassion back into business and reawakening timeless values. Business is more than making money - it's about connecting with others and spreading fulfillment at every level including employees, suppliers, stakeholders and the community.
My book Enlightened Business - Making a Living without Selling Your Soul will (hopefully!) inspire others to follow my example.
Cuéntanos a qué tipo de público quieres llegar
They are the people who read books my Malcolm Gladwell, and Tim Ferriss but have a particular interest in business.
Open-minded, interested in new ideas, interested in spiritual matters (in the broadest sense), any age but young at heart.
They could be disillusioned by corporate life or the current financial chaos or simply starting out. In every case this book challenges the conventional view of business.