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Crossvale
Crossvale is an expert software consultancy specializing in integration and automation. We perform end-to-end process improvement through technology, especially in the Banking and Human Resources sectors.
We are re-branding the company, to freshen it up in time of our new SWIFT(tm) product launch, and require brochure templates to match our new colors and logo.
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UPDATE: file formats for deliverables
Acceptable: layered PSD files with the different graphics on separate layers.
Preferred: MS Word, Serif PagePlus, or MS Project (in that order)
Thanks!
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We require a few brochure templates. The sheet sizes should be US Letter standard (8.5in x 11in), and any artwork in the templates must be 300dpi print quality.
The following configurations are the deliverables:
1. 1-sided template: front only. For short product datasheet, or 1-pager case studies. It should have room for a logo or two (e.g. our product logo or that of the customer), areas for text, and 1-3 call out areas for quotes, fact lists, contact info, etc.
2. 2-sided template: front and back. For longer case studies or solution overviews. The front would typically have most of the information specific to the brochure, similar to the 1 sheet template above (i.e. with text areas and call outs) but without the need for the generic info. The back would have the boiler plate stuff that won't change much (e.g. company info, contact info, service offerings, etc.)
3. 4 sided template: front and back covers, with a filler page inside (the inner sides could be repeated if necessary). For longer documents that require more explanation and illustration than the configurations above. The cover would generally show the executive summary, while the back would have the boiler plate stuff. The inner sides would have more text and pics/diagrams, and maybe just 1 call out box.
We would like colors complimentary with our logos (the grays and reds), with some tasteful contrasts to help avoid it being too gray or red. We would like some abstract graphics to make this a fresh, professional look, but the graphics can't be too overwhelming so that the text and messages aren't lost. We are open to stock photos, too, as part of the templates, but we suspect that photos may best be part of the replaceable content and not the base template design.
Since these are templates, we expect some "lorem ipsum" or other sample text to help demonstrate the use of the text areas. Please don't hesitate to use some sample stock photos to help demonstrate how the templates would be used with real content for a polished presentation.
Our company (Crossvale) and product (SWIFT) logo images are attached in PNG and EPS formats, so you can leverage the style, colors, etc. as you see fit. We are not expecting you to directly use the logos in the brochure. Please feel free to request any additional logo files as we have other configurations that may be more useful for you.
We are incredibly impressed with the 99designs artists, so we absolutely want you to feel you can show your creativity to the max.
Thanks in advance for sharing your talents with us!
Targeted to business decision makers, 35-55 years, mixed gender, primarily US, degrees/advanced degrees.