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Sponsor-A-Mile To End SMA | SponsorAMile.com
"Sponsor-A-Mile To End SMA" is a fundraising project of the Gwendolyn Strong Foundation (GSF) to benefit research, awareness, and support for Spinal Muscular Atrophy (SMA), the #1 genetic killer of young children. Our daughter, Gwendolyn, was born perfectly healthy in October 2007, but was diagnosed with the terminal disease SMA at 6-months-old.
We have been trying for over a year to unite Gwendolyn with her 104-year-old great-grandfather in Mississippi (we live in California). We cannot fly due to Gwendolyn's medical needs, so we will be driving in a 36-foot RV cross-country this summer.
We are using the trip as a fundraising opportunity to raise money for GSF and awareness for SMA. We will be traveling approximately 5,000 miles round-trip in the RV. We are asking for donations of $10 per mile - or $50,000 total - through our “Sponsor-A-Mile To End SMA” fundraising campaign. ALL proceeds will be going directly to GSF to benefit research, awareness, and support.
GSF was started by Bill and Victoria Strong in 2009 to raise awareness about and fund research for SMA, the leading genetic killer of young children, and support those impacted by SMA and other life-altering diseases.
Learn more about GSF - http://GwendolynStrongFounation.org
Learn more about Gwendolyn’s journey with SMA - http://GwendolynStrong.com
Our target audience is families with young children or anyone we can reach that will donate to “Sponsor-A-Mile To End SMA” to help cure this horrible disease.
Our main source of outreach will be social media (e.g. email, blogs, Facebook, Twitter, the GSF website, etc.), so this "poster" REALLY needs to be online image friendly.
We will be using this "poster" to post as an image on the GSF website which SponsorAMile.com will point to.
Poster - We need an 8.5x11 poster. Will be used as a poster AND as an image on a website. Fonts need to be large enough to be read as an image on a website.
Button - We need an 170x120 Sponsor-A-Mile button with same logo as poster.
Initially, we were thinking a 1950’s retro theme with an Airstream image (http://tinyurl.com/mfljy6) and a 1950’s cartoon family image of the three of us (me, my wife, and my BABY daughter IN A STROLLER or IN OUR ARMS to denote that this impacts children).
We are open to other alternative design themes as well.
The actual RV we will be traveling in is like this one - http://tinyurl.com/mfakvz
You could also use our trip route map in the design. Link to our route - http://tinyurl.com/nx2ur2
REQUIRED COPY (or similar):
POSTER TITLE:
Sponsor-A-Mile To End SMA
SUBTITLE:
Sponsor one (or several) of Gwendolyn’s miles in her drive to End SMA, the #1 genetic killer of young children.
BODY:
We're driving 5,000 miles in an RV from California to Mississippi to unite our baby with her 104-year-old great-grandfather and we're raising awareness about SMA along the way.
Sponsor-A-Mile To End SMA. $10 per mile.
ALL proceeds go directly to the Gwendolyn Strong Foundation to benefit SMA research, awareness, and support
FOOTER:
Visit SponsorAMile.com to learn more about Gwendolyn and support her drive to End SMA!
A fundraising project of the Gwendolyn Strong Foundation.