The name of the product is called "Hangover Guardian". The name says it all... it is a pill that prevents the user from experiencing hangovers! This is a proven and effective formula.
This product will mostly be used by college aged men (women, too) and sold in the USA and the UK (they have a younger drinking age). The design should be bold and very appealing to that demographic. Think "in your face" but not too busy.
The central figure of the design should be a cartoon character, such as a knight or guardian angel (or whatever else you may choose), who represents the "guardian". He is the personification of the product. He should be slightly humorous, like the "Trojan Man" TV commercial. Something about his appearance should relate to drinking and/or partying. ***Please note: This design should be 100% original. No clip-art please!
Optionally, there could be other characters, namely the "drunk" who is being protected by this guardian. He's pretty psyched to have The Guardian on his side. If you want to personify the evil hangover (think "The Domino's Noid") then go for it! The only requirement is the Guardian character.
The text "Hangover Guardian" and "Advanced Hangover Prevention Formula" should be integrated in the design.
There are 60 capsules in each bottle. The label size is 2.25 H x 5 W. You can get our logo from http://metaherbal.com/biglogo.jpg. The logo can be of any size (smaller is preferred) but the color must be green.