We release a wide range of sparkling ciders and fruit wines in champagne bottles. These are very low production runs, and we're looking for a label design that we can easily edit to use for each different cider/fruit wine release.
What we would like is a label design that fits our branding in which we can easily change text elements and potentially color schemes, but that will largely remain the same from one cider release to another. So, we would like the text elements of the label to be a major part of the overall design. Any graphics/images/illustrations included must be somewhat generic so that they make sense across a wide range of products (peach wine, cherry wine, apple cider, grape wine, etc). We are located in Colorado, so one idea of generic imagery that could be included would be Mountains/Mountain terrain.Or, we are called Red Fox Cellars so perhaps a fox.
We like the idea of modeling the label design after historic fruit crate labels (examples included). These generally have a single graphic image, and a major textual element to the design, but we are open to your creativity.
Branding considerations: We are a unique winery, therefore we would like our labels to be visibly different from the vast array of wine labels. Our target demographic is 27-35 year old craft beer drinkers, so we are wanting a label more in line with a craft brewery than a fancy winery.
Because we are dealing with an alcoholic beverage, there is a series of govt. required elements that the label must have. They are listed below.
1.Bottle Volume (in this case 750 ml)
2. Must have sulfite declaration (Label must read "Contains Sulfites")
-Must generally appear parallel to the base of the container
3. Must contain the following:
Produced and Bottled by:
Red Fox Cellars, LLC
695 36 Road, Unit C
Palisade, Colorado 81526
4. Alcohol Percentage (Use 7.3% for design example. ex: Alc. 7.3% by Vol.
5. Must read "Carbonated Hard Cider"
6. Government Warning: GOVERNMENT WARNING: (1) ACCORDING TO
THE SURGEON GENERAL, WOMEN SHOULD NOT
DRINK ALCOHOLIC BEVERAGES DURING
PREGNANCY BECAUSE OF THE RISK OF BIRTH
DEFECTS. (2) CONSUMPTION OF ALCOHOLIC
BEVERAGES IMPAIRS YOUR ABILITY TO DRIVE A
CAR OR OPERATE MACHINERY, AND MAY CAUSE
In addition, we need the label to be designed to 7.125 x 3.125 inches, final trim 7 x 3 inches, design oriented landscape/horizontally across the label.
Whew! Got that out of the way.