We are a juice bar an bubble tea lounge that operates from a store and food truck. Our tag line is "Taste the Flavors of the World" as we offer global ingredients to our diverse customer base. We offer smoothies, juices, bubble teas, and also cafe style drinks such as frappes and hot coffees.
Our goal is to increase business with our new cold pressed juice line of products.
Descripción de los usuarios potenciales del producto
The design should attract all ages including youth which is an segment that is ignored in the cold pressed juice business.
It does not need to be overly playful, but needs to have the elements to attract all including: Average people that are starting a fitness program, regular gym members, teen athletes. Note: Youth are not the primary market, adults are !
Our customers are also ethnically diverse as we serve communities through our food truck that don't have access to quality fresh foods, higher end groups that can afford the healthy/organic life style, and a mix of cross-cultures since we are located in an international market.
Atributos de estilo
Necesidades de diseño
This product line will include the standard set of juices such as Green, Beet, Carrot and nut milk drinks. The drinks will follow two categories: Juices and Nut Milks
Eye catching and attractive to our customer base (see above)
COLD PRESSED JUICE BOTTLE LABEL (Not just a logo):
Colorful, and fresh, possibly with fruit especially abstract and/or modern line art (not country).
Abstract or flat graphics
Simple, clean, and modern (not a carbon copy of the same cold pressed juice labels however
Template based design that can be customized
Ethnic or Abstract backgrounds (pay attention to this!)
Full Color or White/Black Lettering
Text to change Juice flavors
Label Should include the following, not in any order (sample):
Carrot Zinger (carrot, appples, lime, red pepper); World Juice Bar, Cold Pressed, Westminster CO;
“WARNING: This product is not pasteurized and, therefore may contain harmful bacteria that can cause serious illness in children, the elderly, and persons with weakened immune systems.” (this can go on the sides)
Lo que debe evitarse
Do not just create a logo. See the asset files for our current logo.
Dimensiones del envase / paquete
w: 3.5 in. x h: 4.75 inches; For use on a standard 16 oz. square plastic bottle used on cold pressed juices; the face of the bottle is 2" wide
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