Design Mac n Cheese carton to compete with Kraft and Back to Nature

We are leaning towards the dark blue background (gradient though to create depth effect) but open towards ideas and suggestions.

American Trading International

http://www.american-trading.com

American Classic - Mac and Cheese

We are looking to develop new concepts of Mac n Cheese into our American Classic Range. In the pictures we are attaching what the rest of the family of labels currently looks like.

-We want the brand to be consistent with the rest of the family. It is important that the American Classic Range and Design will look as good if not better than the national leading brands such as Kraft Mac N Cheese or Back to Nature Mac n Cheese.

When submitting your artwork please refer back to the Kraft and Back to Nature pictures, put it next to them and make sure that your design looks as good if not better than these designs.

-This mock up is for our customer in Chile and cartoons are not allowed in any way shape or form on the packaging.

Families on the go

We want two concepts:

1) Kraft alternative - we have attached a picture of our inspiration for this brand

2) Back to Nature alternative - we have attached a picture of our inspiration for this brand

Use American Classic Flag Logo, examples of the rest of the American Classic Family is in the attachments. Please be consistent enough with the family design.

Claims that can be used:

Real Cheese
No Artificial Colors
No Artificial Flavors

Cooks in 10 minutes or less

Cartoons

Die line attached