We at Fords of Wakefield are a startup distillery. Founded by Mr and Mrs Ford who live in Wakefield.. hence "Fords of Wakefield"
We are coming to market with 2 different type of Gin. The first is a Handcrafted Gin and the second is a Cherry and Vanilla Gin.
We need a label designing...
We want a master theme to the label to be used for both products.. with only the product specific information changing...
The main branding should be:-
Fords of Wakefield
We are commited to being organic so please incorporate that fact, something along the lines of "premium organic spirits"
We are pitching the products as high end and the label should reflect sophisitcation and luxury.
We need to really stand out on the shelf to compete in an ever growing market place as Gin is 10% product and 90% marketing.
As I mentioned the same label will be used for 2 products but we don't expect to pay twice when 95% of the design is the same. So please base the design on
but be aware you are commited to providing me with a second copy with the other gin that will be a Cherry and Vanilla Gin (the abv and alcohol units and the barcode may be different but 95% will be the same) - if you dont agree then dont submit a design. I just want to be clear from the start :-) so we are all on the same page.
There is other informaton required on the label as I am sure you are aware.. at this stage we are going to assume it will be 1 continuous wrap around label but may need to change that to a front and rear label - I don't expect that will incur to make of a change. You probably know better than me as this is your field of expertise but the extra information will be things like, alcohol percentage/units/barcode/pregnancy warning/UK HMRC duty stamp.
To give you some steer on the bottle type I have chosen a very generic bottle to adhorn your design on.. but as I have mentioned we are still in the process of finalising the bottle so it may change the label shape slightly but hopefully that wont be too much of a problem for you
Other than that we are open to your amazing skills and artistic flare to create a beautiful label for our amazing products!