Cómo Ashy30 comenzó su viaje en packaging y envases
¿Cómo se te conoce?
City Brew Coffee
¿A qué sector dirías que pertenece tu empresa?
Alimentos y bebidas
Cuéntanos a qué tipo de público quieres llegar
We have gourmet coffee houses and a wholesale division that sells "off-the-shelf" coffee in grocery stores such as Albertsons, Walmart, Safeway, etc. We roast our own coffee.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We are changing our current packaging to a more uniform look for the three different standard roasts(Dark Roast, Medium Roast, Light Roast)Each roast should have its own "color". The blend type/origin must also be on the bag. Dark=french Roast Medium=Morning Blend Light=Ethiopia. We specifically need to start with the front of the coffee bag with the dimensions of 12.85" high by 3.625" wide. Top 3-4" will be folded down for a bag though and will be unseen. Bottom 1.5-2inches will also be covered on the shelf bya shelf talker. although this will be a full 4 side printed bag so wrap around imaging is a possibility. The white base coloring for the bag is a strong possibility but open to anything. We are looking for something to jump off the shelf with the elegance/simplicity of a Starbucks/Caffe Umbria....and are open to any professional looking designs that are unique, and different. Please no coffee beans, cups, mugs etc. Looking for something unique. Please note that we are looking for something new and exciting to take us to the next level. Similar designs to what we have done previously (from our website etc) will likely not be considered. We are already in major distribution and it is time for us to improve our look.
Our target audience is a sophisticated coffee drinker.... not snobbish but enjoys a fine cup of coffee. Our gourmet coffees compete in every way with the finest offerings in the industry.
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