Blended with delicious and quality ingredients, our teas help you enhance your health; one cup at a time, with a little help from Mother Nature.
We want to sell a set of rejuvenating and detoxifying teas that will attract health conscious millennials today. Lets bring tea back in fashion with the young Instagram generation.
The teas will specifically have a delicious blend of organic whole leaf ingredients to support health and rejuvenation as well as support detoxification.
We will have about 4 teas to start with.
1. Meta Booster (Skinny Tea Matcha and green tea blend to boost metabolism and curb cravings)
2. Rehab Me (Hangover Tea to help replenish lost nutrients and hydration naturally)
3. Hair Care (Berry Green Tea with Vitamin D and Biotin to help create a health environment for Hair Growth)
4. Stress Buster (Help busy bees relax with calming chamomile and passion flower)
We aim to have colourful packaging that will photograph well. Each tea will have a different main colour on its packaging. Hence the packaging needs to be colour adaptable. Big bright colours.
Descripción de los usuarios potenciales del producto
Health conscious millennials. A woman or a man looking to add a quick health enhancer to their diet. Traditionally we know that Women are predominantly the ones buying detox teas, so we would like the product to be visually appealing leaning towards a more feminine feeling than masculine for now. Yet ideally a man should be able to purchase the product without feeling like he is purchasing something too feminine.
In terms of age we are looking to target 20 year olds to 40 year olds.
Atributos de estilo
Necesidades de diseño
Pintrest board inspiration: https://www.pinterest.ie/bettina0052/tea/
Our logo chosen can be adapted into silver or gold or any pop colours. Feel also free to separate "by Covert Beauty" or make suggestions to alterations. We are open to any suggestions or changes.