Cómo axndervdb comenzó su viaje en packaging y envases
¿Cómo se te conoce?
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
Vitrofix is a DIY windshield crack repair kit for the European market.
It is super easy to use. It is very cheap in comparison with windshield repair companies. And there is no quality loss if you do it by yourself. Everyone who drives a car is our target, but also autoshop and garage owners. http://www.vitrofix.com
¿Qué te inspira y qué diseño imaginas para tu empresa?
We started this year februari with Vitrofix, we got a cheap design and so far everything was fine. We started selling on the Benelux market in small autoshop, gasstations and our website: http://www.vitrofix.com. But now we're talking with a few big retail companies who want to sell Vitrofix in there stores. While negotiating we always asked if they liked our (blister) packaging design. They told us that is looked pretty cheap. The color combination is bad and there is a lag of details. So here we're, we want a better packaging design. Something more professional and beautiful but still accessible for everyone. Look at other car-accessories brands or just be creative, and make something new. Visit our website and look at our youtube videos, it makes it easier to come up with something.
We already have a logo, and we like it. So we don't want to change this, but maybe you can ad something. Look at Turtle wax, they have their name and a turtle image. The product is packed in a blister, inside there is a manual, there is a resin with a label on it. Every kit is packed by 6 in a bigger carton. Be creative with the carton because it has a central roll in our display. I will give you all the old packaging files and photo's from our display, carton and product.
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