Southside Bank is a Texas-based bank that provides a wide range of banking and financial services to its customers. The Bank's brand colors are blue, and they use a bright blue sparingly for attention.
Our objective was to design a cover that would reflect the bank's brand values, convey its innovative and forward-thinking approach, and appeal to its customers and stakeholders.
To meet this objective, we decided to use an abstract design that incorporates different shades of blue, ranging from soft and muted tones to a bright and attention-grabbing shade. We also incorporated white space to create a sense of balance and allow the design to breathe.
Typography played a crucial role in our design approach. We used a modern and clean font to convey the bank's innovative and forward-thinking approach. The overall result is a clean, modern, and sophisticated Annual Report Cover Design that successfully meets the client's requirements.