I read the brief thoroughly, as well as researched the numerous aspects of CNC machines. I felt the contest holder gave great insight with their brief, as well as ample feedback. My original designs showcased a more 'literal' imagery for the CNC component, and in the end, evolved into a more 'abstract' view. What really tied it all together was incorporating the CNC component directly into the logo vs a stand alone element. I really enjoyed working on this project!