A Classic or Modern Logo

Upon receiving brief/tasks to be accomplished and a short explanation on the goals, I usually make sketches which can be presented or not for feedback or I may provide directly some vector proposals skipping the sketches presentation for time sake if client is in a hurry.
After 2 or 3 proposals, Client may choose which design they like best giving feedback on what needs changes. After feedback, I'll refine the design based on what the client needs and what works best and present the design. If further refinements or changes are required they shall be accomplished within the appointed time. If not, I'll provide all files for handover.

Flat colors, Black and white for classic designs. Or any color preference of client. Fonts are carefully chosen for rendering the best design possible.
The logo will be calculated to work within the smallest/largest possible visibility spectrum of the human eye.