We sought the expert designers at 99designs for our logo over two years ago and we were so pleased, we are coming back again for our custom menu boards and juice bottle label!
-Design a really clean, simple, modern menu board
-Design a well branded bottle label
Design Brief For Menu Boards
The menu boards will be a foam-core type and consist of 4-6 boards that are (2 feet wide by 3 feet tall) each.
Each menu board will be: 2 feet wide by 3 feet tall
Fresh Organic Juices ............................................2 Boards
Signature Cocktails and Smoothies .........................2 Boards
Frozen Fruit Whip, Acai Bowl, Shots, Energy Bites and Chia Chocolate Pudding.....................................Can be combined on 2 or more boards
*Menu boards will be installed along the back, white, tiled wall.
The design should be clean and organized. We do not have any product photos so textures, colors, etc will be up to you.
Keep in mind, this is a clean, modern juice bar and we prefer simple elegance. The age of our average customer is 27 years old to 47 years old.
SIMPLICITY: Menu boards should be simple, never cluttered. Text should be easily read from distances typical of customers waiting in lines as well as customers that are at the counter ordering.
FONTS: Using various font styles can be an effective means of creating ‘eye magnets’, but there are limits! Never use more than four different font styles, otherwise the customer’s eyes will never rest in any one area.
Our brand utilizes three fonts: (you may experiment with others)
BACKGROUND: The background of the menu can be any color or texture you think is best. The menus will be installed on a white, tiled wall, so the more contrast the better. We really like black. You can also use white, and incorporate our green color in to the menu. You are the graphic designer, not us.
Design Brief For Juice Bottle
-Label Size: 4.25 inches tall, 1.75 inches wide
-The labels will have a clear background so you can see the juice
*The front label will be brand specific and include our logo and other design elements you think are creative.
The information that must be on the juice bottle label:
Vitalize Natural Market and Juice Bar Logo
Must incorporate the words, FRESH, ORGANIC, RAW
100% RAW JUICE
16 fl oz
*The back label will be drink specific and will include the name and ingredients from each drink. Once a template is produced, our in house designers can change the ingredients and names as necessary.