We have "meatless jerky" racks in grocery stores. Our racks feature several brands of vegan jerky. Having a rack separate from the regular jerky section allows us to position it by the vegan/vegetarian section (rather than the jerky section). Our customers are already shopping for boca burgers, gardein meat substitutes, garden burger patties, etc. Now we are introducing them to a new segment: Meatless Jerky
¿Qué te inspira y qué diseño imaginas para tu empresa?
We need updated signage for our "Meatless Jerky" displays located in grocery stores. We currently have 2 sizes of displays that need a main sign and a secondary sign for the sides. Our current signage blends in and gets lost in a sea of grocery store specialty racks. This signage needs to grab peoples' attention.
Main title of the sign is "Meatless Jerky"
All other elements are up to your creativity.
Small Rack Main Sign: 18" Wide x 12" Tall
Large Rack Main Sign: 31" Wide x 6" Tall
Side Signs: 10" Wide x 41" Tall
In the future, we will be creating a separate website dedicated to this rack. If the identity you create gets a good response, the design language of the signage will be adopted by the website, delivery trucks, and more. We need a great identity to grab shoppers' attention and sell meatless jerky!
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