Cómo natureswaypharmacy comenzó su viaje en cartelería
¿Cómo se te conoce?
Nature's Way Pharmacy Inc
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
We are the area's first organic and homeopathic store, offering a full line of organic and natural vitamins and supplements, probiotics, herbals, natural foods and much more. Our target audience is females aged 20-to mid 40s, health conscious families with babies and overall health conscious people that want to use natural and organic products.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We want to let people know that we are the area's first organic & homeopathic store. ( we are a health food store- offering a huge variety of natural vitamins, supplements, probiotics, natural health and beauty care and much more ) Our aim is to let them know that we are the area's first and only go to place for their natural supplement, vitamin and health & beauty care needs. We are a " Whole Foods vitamin, supplement and health & beauty care section" packed in a nut shell. And at prices that can't be beat!
we want to make sure our website: http://www.natureswaypharmacynyc.com is on the billboard, to make sure that our address: 60-27 Myrtle Ave, Ridgewood NY 11385 is on the billboard along with our phone number. Our logo on the banner ( as attached below) and the sentence: Area's First Organic & Homeopathic Store exactly as in the font and color on our website is a must. We would love to go with the idea of less is more--- if the designer can communicate a powerful message that people can realize in a few words, that would be great.( Again, our message is, the first local store to offer the area's largest selection of vitamins, supplements, and natural health and beauty care at prices that can't be beat!) We want to again, let them know in those few words that we are "Whole Foods" in a nutshell, around the corner and at unbeatable prices. Some cool ideas maybe
a) stop shlepping those bags from whole foods and shop local
b) Vitacost has finally met its rival( vitacost.com is the internet's go to place for supplements and vitamins for low prices, however, we offer competitive, even lower prices on many items) --- love that idea as a theme !
c) also, since we will be advertising heavily in a gym, maybe something to appeal to the fitness crowd, ( some cool slogan?!..)- however, don't forget, that the ad will be placed in a few other places as well so it has to make sense there too !!
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